To establish a visual identity for Savi, an AI-focused program aimed at streamlining and optimising recruitment processes, I designed bold yet simple collateral. This approach effectively encapsulated
the nature of the Savi product.
The process started with sketching a few logo ideas, which I then digitally enhanced and presented to the client. After iterating on the design, I finalised a candid and refined logo.
The branding of the Savi product is centered around modernity and efficiency in recruitment. The bold designs symbolise the seamless integration of technology into the recruitment process. The designs establishes a trustworthy and forward-thinking presence in the industry.
The user interface of Savi is designed for intuitive navigation and optimal user experience. With a clean and modern layout, it prioritises simplicity with clear design elements to ensure seamless interactions.
